CH Beyond Glasses MINE Project

After deeply researched current status of fast fashion eyewear industry in China, LaurelsScent helped CH Beyond Glasses to enter the market from a perfect angle, to set their overall marketing strategies, and to proposed their branding differentiation plan. By using more interactive props, LaurelsScent provided a number of interesting marketing events, and helped CH Beyond to reach their desired position within the industry. We also proposed to hire more marketing executives who shall be responsible for customer’s experience, and provide an unique marketing plans. The entire solution, from initiating to landing, were carried out by LaurelsScent team smoothly, and were highly reviewed by CH Beyond Glasses.